We build the AI support agent we needed ourselves.
MagicChat is a 3-year-old company that has served thousands of businesses. We make an AI chatbot that actually reads your site and docs and answers customers like a human — day or night, no scripts.
We were drowning in the same repetitive support questions all day — the answers were already sitting in our docs, but customers still had to wait for a human to reply. So we built the tool we wished existed.
We run a portfolio of AI products, and the chatbots we tried were dumb and scripted. They followed rigid decision trees, couldn’t read our actual documentation, and frustrated customers into leaving. That wasn’t support — it was a wall.
So we built an AI chatbot that reads your website and docs, understands them, and answers like a human. It onboards new users, handles product questions, and covers support when your team is offline — so nobody gets stuck at 2am and you don’t lose the sale.
We still dogfood MagicChat on every product we ship. It’s answering questions on our own sites right now — including this one.
Trusted by thousands of businesses
From solo founders to growing support teams — if you have a website and customers with questions, MagicChat is built for you.

Sanskar Tiwari
Founder & Builder · @indianappguy
Sanskar is a founder who actually builds and ships — code, not slide decks. He built MagicChat because he hit the support problem head-on: real customers with real questions, and no good way to answer them at scale without a human on standby around the clock. So he built the tool he needed, and he still ships and dogfoods it himself.

- 3+
- Years building MagicChat
- 2.7K+
- Businesses served
- 1.7K+
- Chatbots created
- 154
- Questions answered
The future of interface is chat.
MagicChat is us building toward that — one honest conversation at a time.
Join thousands of businesses answering support with AI.
Point MagicChat at your site, let it train on your docs, and embed the widget — usually in under 10 minutes.
Trusted by thousands of businesses around the world
Free plan — 100 messages/month, no card required